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Selling Italian Ice in Boston
Sales culture is one of the most distinctive traits of American anthropology. The foundations of modern marketing strategies date back to forerunners such as P.T. Barnum’s ‘have a little something for everybody’ slogan and Edward Bernays, the father of public relations. It is ingrained in popular culture phenomena such as garage sales, lemonade stands ran by kids and jokes about used cars salesmen. Sales culture is also paired with customer (not consumer) culture, as in the ubiquitous mantra ‘customer is king’, which ‘shapes’ people’s attitudes in terms of demanding fairness and a proper ‘bang for the bucks’. – Initially published on 35mmc.com When it comes to selling, creativity knows no…
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As Seen on Ferrania Film’ Stories section…
A selection of the pictures I took this year in Boston and Tokyo has been published on the official Film Ferrania website, in the ‘Stories’ section.
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From Waltham to Boston
‘From Waltham to Boston’, an offshoot of a bigger project on documenting Boston’s pulse, is now available on Amazon as a Kindle e-book.
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UnortORTOdox (Ferrania)
This is an unorthodox use of an orthochromatic film (namely, Ferrania Orto.) It is not supposed to be the first choice for reportage or travel photography, but rules are made to be broken, aren’t they? As per the photo, it was taken in North End, Boston’s Little Italy.
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Coffee at Caffè Nero
On the technical side, this photo was a test of the X-T5 capability to handle scenes with both strong highlights and shadows without increasing the standard dynamic range. As per the quality, despite the similarity of the name, definitely no, it has nothing ado with the ‘Nero’ one can taste in Trieste which —unbeknownst to many — is the Italian capital of coffee.
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A Maserati GranTurismo
Another piece of Italy in Boston…
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A Ferrari 812 GTS in Boston
Amid the urban thrum of a bustling boulevard in Boston, a Ferrari 812 GTS rests with theatrical poise, like a tenor waiting for the curtain to rise. Its rosso corsa bodywork catches the sun like a blade, slicing through the cluttered backdrop of imitation, of diluted Italian flair printed onto shirts, menus, slogans. But here—here is the real thing. This image captures more than automotive power. It embodies the burden and brilliance of authenticity in a world obsessed with mimicry. The Ferrari’s uncompromising lines, forged in Maranello, don’t shout. They assert. In contrast to the busy street and distracted passers-by, the car is still, composed, sovereign. It doesn’t need motion…
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Justice measured as the distance between Words and Facts
This photo, in itself, is nothing special. Bur it carries an implicit message about law and rights: the level of democracy in a country is measured by the distance between bold statements and the daily courtroom’s reality.
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A Cornhole Board – Independence Day Edition
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Elishéva live@Faneuil Hall
Boston is an incredibly vibrant city and hosts many live events in theatres and outdoor venues. At Boston’s Faneuil Hall, I took some pictures of Elishéva, a soulful jazz singer, while she was rehearsing.
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Tesla Coils@Boston Science Museum
Not a great photo, taken on the fly at Boston’s Science Museum. Nevertheless, Tesla Coils hold a special place in the hearts of early Command & Conquer players, so I had to take it.
